Disclosure: turingLabs wrote this list and is one of the studios on it. Our entry uses the same template as the others, and we say where a site shows nothing. Facts were read on each studio's own site on Nov 10, 2026.
Short answer
Ten India studios show fintech work for a named client or product on their own sites: turingLabs, Octet Design Studio, Flooid, Ungrammary, Design Studio UI UX, Yellow Slice, Onething Design, Canvs, NetBramha Studios and Think Design.
If you want a fintech UX agency in India, first settle which kind of fintech you are building. An app for the public and software for a finance team are different jobs, so look for a case study close to yours. Which one fits:
- FP&A, fraud and risk software: turingLabs.
- A corporate banking portal: Ungrammary (Kotak fyn).
- Lending for merchants: Flooid (Pine Labs).
- Accounting, invoicing or a trading platform: Octet Design Studio.
- A retail banking app at very large scale: Canvs (ICICI Bank) or NetBramha Studios (HDFC Bank).
- An investing, trading or loan app for the public: Yellow Slice, Onething Design or Think Design.
- Banking for small businesses: Design Studio UI UX.
Each of the other nine studios shows at least one tool for businesses or finance staff. Three of them, Onething Design, Canvs and NetBramha Studios, show mostly consumer apps. For a wider cut, see our list of product design agencies in India for B2B SaaS.
Consumer fintech versus B2B finance software
A fintech app design company in India will often show you a trading app, a loan app or a bank app. That does not tell you how the same team would handle a planning tool or a corporate banking portal. Four things change.
| What differs | Consumer fintech app | B2B finance software |
|---|---|---|
| Who the user is | The public, often new to the product | A trained person who uses it at work |
| How dense the screens are | One task on one screen | Many rows and numbers on one screen |
| What an error costs | One person's money, or a lost sign-up | A company's payment, forecast or fraud decision |
| Who checks the work | The user alone | A second person, through approvals and records |
The case studies show the gap. GoProtoz's case study for SarvaGram, a rural lending app, describes first-time and low-digital-literacy users. Drivetrain is for finance teams at mid-market and enterprise companies, and its charts had to show up to 40 data series at once.
Errors cost more in B2B, and more people check the work. Ungrammary says Kotak fyn has handled 6 lakh trade transactions valued at Rs 26,000 crore, a figure that is the studio's own and undated. In that portal, corporate clients view, start and approve transactions, so the design has to cover both starting a payment and approving it.
All 10 fintech UX agencies in India compared
| Studio | City | Fintech work shown | Consumer or B2B | Regulated-industry experience |
|---|---|---|---|---|
| turingLabs | India and Dubai | Drivetrain (FP&A), Effectiv (fraud detection), Hubble Money, Jupiter Money, ClearTax | Mostly B2B | Fraud detection and neobank work; no compliance claim |
| Octet Design Studio | Ahmedabad head office | KYSS (accounting and invoicing), Pay Invoice, Nirvana (trading) | B2B for KYSS and Pay Invoice | GST rules in its KYSS case study; no regulator named |
| Flooid | Bengaluru | Pine Labs merchant lending, plus Nuvama, Centrum Wealth and PayNearby | Both | A digital KYC flow; no compliance claim |
| Ungrammary | Mumbai | Kotak fyn corporate banking portal | B2B | A bank as client; claims RBI, SEBI and IRDAI compliance on its banking page, tied to no case study |
| Design Studio UI UX | Kolkata, plus New York | Mudra Bank app and dashboards | Both | Says it does not advise on RBI guidelines |
| Yellow Slice | Mumbai | Paytm, Shoonya, Augmont, Cash Invoice | Both | Claims RBI and SEBI compliance on its fintech page, tied to no case study |
| Onething Design | Gurugram and Bengaluru | HDFC Invest Right, Capri Loans, Motilal Oswal | Mostly consumer | Says it designs compliant journeys; no regulator named |
| Canvs | Mumbai and Bangalore | ICICI Bank iMobile Pay, ICICI Bank treasury desk | Mostly consumer | A bank as client; compliance not stated on its site |
| NetBramha Studios | Bengaluru | HDFC Bank mobile banking app, ClearTax | Mostly consumer | A bank as client; rules mentioned in general terms only |
| Think Design | Bengaluru and four more studios | Hero FinCorp SimplyCash, Axis Bank relationship manager apps | Both | A lender and a bank as clients; claims know-how of sector rules in general |
Consumer or B2B is our reading of the case studies in each row, not a label the studios use.
How we chose
We looked at about 30 studios in the west and north of India, and more in the south. A studio got a full entry if its own site shows fintech work for a named client or product on a case study page. Logo strips did not count. A logo tells you a studio has a client, and nothing about what it designed.
The site also had to place the studio in India. Canvs names its cities in its page copy but gives no address, and the other eight give an India street address on their own sites. turingLabs passes the same test, with a case study on our own site for each finance company we name.
What we could not check:
- User counts, transaction figures and project totals are each studio's own.
- Most case studies are undated, so the 2026 in the title is the date we read the sites.
- Any rating on Clutch itself. The one rating we quote is from the studio's own site.
- We did not finish searching for studios that show loan back-office tools, payments operations or trading terminals, so we may have missed B2B studios.
The studios
turingLabs
India and Dubai · Sprint, Embedded and Fractional Design Head engagements
turingLabs embeds senior designers in product teams at Series A and B software companies, mostly where the product is hard: financial planning, procurement, fraud and risk.
- Fintech work shown: Drivetrain, an FP&A platform we redesigned end to end over about a year. Our case study says Drivetrain then won G2's Best Usability award (Winter 2025). Effectiv, a fraud-detection platform where we were the sole design team for three years, until Socure acquired it for $136 million. Hubble Money, a FinCommerce company whose prototype we built before its $3 million Sequoia seed round. Our site also has case studies for Jupiter Money, a neobank, where the work created the Jupiter Edge card, and ClearTax, where the work built a business suite for 60 million Indian SMEs. Ankit Kejriwal, our founder, led design at ClearTax.
- Consumer or B2B: mostly B2B. Drivetrain, Effectiv and the ClearTax business suite are software for companies.
- Regulated-industry experience: a fraud-detection platform and a neobank. Our case study pages make no compliance or certification claim.
- Less suited to: consumer apps for a mass audience, brand or website-only projects, and teams that need their design partner to build the whole product.
Octet Design Studio
Ahmedabad head office, with four more India offices listed · UI UX design, audits and React development
Octet Design Studio says it has completed more than 90 fintech projects. The number is its own.
- Fintech work shown: KYSS, an accounting, GST compliance and invoicing platform for MSMEs. Pay Invoice, a tool for invoices, payments and purchase orders. Nirvana, a multi-asset trading platform, where the scope included a design audit and React development. For KYSS and Pay Invoice the pages name a product and no client company.
- Consumer or B2B: B2B for KYSS and Pay Invoice. The Nirvana page does not say whether its traders are professionals.
- Regulated-industry experience: the KYSS page mentions frequent changes in GST regulations. No page we read names a regulator such as RBI or SEBI.
- Less suited to: teams that want to see a consumer banking or payments app. The three case studies we read are tools for businesses and traders.
Flooid
Bengaluru · product strategy, UI UX design and product development
Flooid's clearest fintech case study, for Pine Labs, walks through a lending flow step by step.
- Fintech work shown: Pine Labs, which the case study calls a merchant-focused fintech platform. Flooid designed short-term credit inside the Pine Labs merchant app. A merchant sees a pre-approved line of credit, picks an amount on a slider that shows the rate and the repayment, and completes KYC in the app. The page is undated and gives no result numbers. Its work page also has case studies for Nuvama and Centrum Wealth, wealth platforms for very rich clients, and PayNearby, which offers banking services through local shops.
- Consumer or B2B: B2B for Pine Labs, where the users are merchants. The Centrum Wealth platform serves both clients and the firm's relationship managers.
- Regulated-industry experience: a fully digital KYC step, with no offline verification. The page says nothing about RBI rules or compliance.
- Less suited to: teams that want result numbers to judge by. The finance case studies we read give none.
Ungrammary
Mumbai · UX and UI design · founded 2017
Ungrammary's Kotak fyn page is the only case study for a corporate banking portal that we found on any of these sites.
- Fintech work shown: Kotak fyn, a business banking platform built only for Kotak's corporate banking clients. One portal lets a company view, start and approve trade, account services, collections and payments. Ungrammary says Kotak fyn drives 68% of corporate banking transactions, a figure that is undated and its own. Its work list also names AU Small Finance Bank, Muthoot Finance and QPay, where we saw titles only.
- Consumer or B2B: B2B, in corporate banking.
- Regulated-industry experience: the client is a bank. The Kotak fyn page does not mention RBI, SEBI or compliance work. Its banking page says its design follows RBI, SEBI and IRDAI rules by default, without tying that to a case study.
- Less suited to: finance software such as FP&A or fraud tools, which its work list does not show.
Design Studio UI UX
Kolkata, plus New York · UI UX design and development · 4.9 on Clutch, per its own site
Design Studio UI UX designs and develops SaaS and web products. It is also on our list of cost-effective UI UX agencies, because it publishes project prices.
- Fintech work shown: Mudra Bank, tagged Banking and Fintech. The case study describes a digital banking platform for small businesses, with a mobile app, dashboards and a guided business loan application. The team listed is one UX researcher and one UI designer.
- Consumer or B2B: both. The case study covers individual and business users.
- Regulated-industry experience: the studio says it is not a regulatory consultancy and does not advise on RBI guidelines directly.
- Less suited to: teams that expect their design partner to advise on RBI rules.
Yellow Slice
Mumbai, with Bangalore and Pune also listed · UX research, UI UX and product design
Yellow Slice's fintech page shows three case studies, for trading, investing and gold.
- Fintech work shown: Paytm (a trading-education feature inside the Paytm app), Shoonya (a trading and investing platform with no commissions) and Augmont (a digital gold platform that jewellers use to serve their customers). Its projects page adds Cash Invoice, a tool for business payables and receivables. NPCI, BSE and other finance names appear as logos, without case studies.
- Consumer or B2B: consumer for Paytm and Shoonya. Augmont's platform is for jewellers, and Cash Invoice is for businesses.
- Regulated-industry experience: its fintech page says its design complies with RBI and SEBI rules, but no case study we read shows that work. NPCI and BSE appear as logos only.
- Less suited to: teams that want a bank as a past client in a case study. Axis Bank and ICICI Bank appear only in a client list on its fintech page.
Onething Design
Gurugram and Bengaluru · UI UX, CX strategy, branding and development
Onething Design covers brand, websites and product UX, and has a page for its banking and finance work.
- Fintech work shown: HDFC Invest Right, an investment platform for wealthy investors, and Capri Loans, a lender whose case study covers its website. Its projects page adds Motilal Oswal, a wealth platform for rich clients and their relationship managers. The case studies are undated.
- Consumer or B2B: mostly consumer. The Motilal Oswal platform also serves the firm's relationship managers.
- Regulated-industry experience: its banking page says it works with clients' product and legal teams on compliant journeys. It names no regulator.
- Less suited to: teams that want to see back-office finance software in depth. Its banking page mentions dashboards for Capri's agents and operations teams, but the Capri case study covers only the website.
Canvs
Mumbai and Bangalore, per its home page · design partner to banking and finance companies · since 2016
Canvs describes itself as a group design partner to some of India's market leaders in banking and finance.
- Fintech work shown: ICICI Bank. Canvs says it was first engaged to redesign retail banking for iMobile Pay, the bank's flagship app, and dates the work from 2021 to current. It puts the bank's users at more than 50 million, a figure that is its own. The work includes a design system with 100+ components. Its site also shows a forex trading screen it redesigned for ICICI Bank's treasury desk.
- Consumer or B2B: consumer for iMobile Pay. The treasury screen is a tool for the bank's own traders.
- Regulated-industry experience: a bank as a client since 2021. Compliance work is not stated on its site.
- Less suited to: early-stage startups, since the site describes its clients as market leaders.
NetBramha Studios
Bengaluru · research, strategy, UX and visual design
NetBramha Studios calls itself an award-winning studio from India.
- Fintech work shown: HDFC Bank. The case study is about redesigning the bank's mobile banking app for 60M+ users across India. The figure is the studio's and the page is undated. Its finance page also lists BHIM, Razorpay Magic and ClearTax, whose case study covers tax and GST filing for people and businesses.
- Consumer or B2B: mostly consumer. The ClearTax work also covers business users.
- Regulated-industry experience: a bank as a client. Its ClearTax case study mentions compliance limits in general terms only.
- Less suited to: tools for a finance company's own staff. The finance case studies we read are all products that customers use.
Think Design
Bengaluru, Delhi NCR, Mumbai, Hyderabad and Singapore · part of Havas India · since 2004
Think Design covers research, service design, UI UX and product development, with a team of 100+ by its own count.
- Fintech work shown: SimplyCash, an instant personal loan app for Android from Hero FinCorp, launched in mid-2018. The scope ran from stakeholder workshops and user interviews to the visual system and front-end development. Its banking page also lists a case study on apps for Axis Bank's relationship managers, launched in 2013.
- Consumer or B2B: consumer for SimplyCash. The Axis Bank apps are tools for bank staff.
- Regulated-industry experience: the page describes Hero FinCorp as a non-banking financial company. Its home page says it knows the rules of regulated sectors such as banking, in general terms and with no regulator named.
- Less suited to: teams that want a recent fintech case study to read in full. The dated ones we read launched in 2013 and 2018, and its newer work for Grihum Housing Finance appears as a news item.
Also looked at
Six more studios show fintech work on their own sites.
- Lollypop Design Studio, Bengaluru: one fintech case study, for the stock broker Upstox.
- Tcules, Ahmedabad: a mobile lending project for OctiFi.
- TheFinch Design, Ahmedabad: an MVP for Hero Investment, a stock market and portfolio app.
- Codewave, Bangalore: a product engineering firm with a design team inside it, so a weaker fit when you want a design studio. It shows Finzy, a peer-to-peer lending marketplace.
- Aufait UX, Bengaluru: StockPe, a stock market learning platform.
- GoProtoz, Bengaluru: a rural household lending app for SarvaGram.
What regulated products need from a design partner
If you are hiring a BFSI UX agency or a banking UX agency in India, the logo wall will not tell you much. Ungrammary and Yellow Slice say on their service pages that their design follows RBI and SEBI rules, but no case study we read from these ten studios claims a compliance sign-off. So ask about the work itself. Each question below comes from something we read.
- Where does KYC sit? In Flooid's Pine Labs work, the merchant completes KYC inside the app, with no offline verification.
- Does the user see the cost before they commit? The same flow shows the rate and the repayment as the merchant moves the loan slider.
- What happens when a rule changes? Octet Design Studio's KYSS page mentions frequent changes in GST regulations.
- Who approves, and what is recorded? Kotak fyn lets corporate clients view, start and approve transactions.
- Who owns compliance? Design Studio UI UX says it does not advise on RBI guidelines, while other sites claim to know the rules without showing how in a case study. Agree before the work starts who turns the rules into requirements for the design team.
FAQ
Which fintech app design company in India fits a consumer app?
Pick by the closest case study. For retail banking, Canvs shows ICICI Bank's iMobile Pay and NetBramha Studios shows HDFC Bank's app. For investing and trading, Yellow Slice shows Paytm and Shoonya. For a loan app, Think Design shows Hero FinCorp's SimplyCash.
Which agencies in India design B2B finance software?
Every studio on this list shows at least one tool for businesses or finance staff somewhere on its site. turingLabs shows FP&A and fraud detection work. Ungrammary shows corporate banking, Flooid shows merchant lending, Octet Design Studio shows accounting and invoicing, Canvs shows a forex trading screen for ICICI Bank's treasury desk, and Design Studio UI UX shows banking for small businesses.
Do fintech UX agencies in India handle RBI or SEBI compliance?
Some say they do, but no case study we read shows how. Ungrammary's banking page says its design follows RBI, SEBI and IRDAI rules by default, and Yellow Slice's fintech page says the same of RBI and SEBI. Design Studio UI UX says outright that it does not advise on RBI guidelines. TheFinch Design lists GDPR, PCI-DSS and Open Banking on its fintech page in general terms, tied to no client. Plan for your own compliance team to own the rules.
How much does fintech UX design cost in India?
turingLabs publishes its prices: a sprint from USD 5000, an embedded senior designer from USD 4000 a month, and fractional design leadership at USD 10000 a month. Design Studio UI UX publishes project prices too. For how the pricing models compare, read what product design costs for a SaaS startup.
Do these agencies build the product too?
Some do. Octet Design Studio lists React development in the scope of its Nirvana work, and Think Design did front-end development on SimplyCash. turingLabs is a design studio and does not build the whole product.
Building finance software that people use all day?
Tell us about the workflow that matters most, whether that is planning, risk or payments operations. You will get a straight answer on whether we are the right studio, or which one on this list is. Book a call.
Sources
Studio facts come from each studio's own website, read on Nov 10, 2026: octet.design, flooid.in, ungrammary.com, designstudiouiux.com, yellowslice.in, onething.design, canvs.in, netbramha.com and think.design. The studios under Also looked at: lollypop.design, tcules.com, thefinch.design, codewave.com, aufaitux.com and goprotoz.com. The Clutch rating for Design Studio UI UX is the one shown on its own site. Our own facts come from turinglabs.in.
