# 10 Product Design Agencies in India for B2B SaaS (2026) > A shortlist of 10 product design agencies in India for B2B SaaS, sorted by situation, with price, engagement model, what each builds and who should skip it. - URL: https://www.turinglabs.in/blog/guides/product-design-agencies-india - Author: Ankit Kejriwal, Founder, turingLabs (https://www.linkedin.com/in/ankitkejriwal/) - Published: 2026-10-27 - Section: Guides - Category: Product design - Tags: product design agency, India, B2B SaaS - Publisher: turingLabs, a product design studio for complex B2B SaaS (https://www.turinglabs.in/) ## The short answer For a Series A or B B2B SaaS team, the India-based product design studios worth shortlisting in 2026 are [turingLabs](/), Octet, F1Studioz, Onething, Think Design, NetBramha, Ungrammary, YUJ Designs, Yellow Slice and Lollypop. Pick by your situation rather than by rank: YUJ and NetBramha suit large enterprise programmes, Think Design brings two decades of research and service design, and [turingLabs](/) focuses on SaaS and enterprise workflows and embeds senior designers into teams with complex products such as FP&A, procurement and risk tools. **Disclosure:** [turingLabs](https://www.turinglabs.in/) wrote this list and is one of the studios on it. Our entry follows the same template and checks as every other one. Last verified Oct 22, 2026. ## Shortlist by situation Ranking design studios against each other is mostly guesswork. What changes the right choice is your stage, your product and who will build it. | Your situation | Studios to shortlist | |---|---| | Complex B2B workflows and no senior designer in-house | [turingLabs](https://www.turinglabs.in/), Octet | | You also need the front end built | F1Studioz, Lollypop, Think Design | | Large enterprise programme across many teams | YUJ Designs, NetBramha | | Research-heavy discovery before any design | NetBramha | | Fintech or BFSI product | Ungrammary, Yellow Slice | | Brand and website from one team | Onething, Lollypop | ## All 10 studios compared | Studio | Base | Best for | Engagement | Builds front end | Starting price | Less suited to | |---|---|---|---|---|---|---| | [turingLabs](https://www.turinglabs.in/) | India and Dubai | Series A/B SaaS and AI-first products | Sprint (4 to 6 weeks), Embedded (3 to 12 months), Fractional | No | USD 5000 | Brand-only work | | Octet | Mumbai, Bangalore, Ahmedabad, US, Dubai | SaaS and B2B products | Projects, dedicated designers | Not stated | On request | Brand-led campaign work | | F1Studioz | India | Enterprise SaaS and AI-first products | Projects | Yes: React, Angular, Vue | On request | Seed-stage MVPs on a tight budget | | Onething | Gurugram, Bengaluru, San Francisco | Brand plus UX for large and regulated companies | Projects | Yes | On request | Teams wanting one embedded senior designer | | Think Design | Bengaluru, Delhi NCR, Mumbai, Hyderabad, Singapore | Research, service design and data-heavy products | Projects, pods, joint delivery | Yes | On request | Small teams wanting one embedded designer | | NetBramha | India | Research-led enterprise UX | Projects | Not stated | On request | Fast fixes to a single flow | | Ungrammary | Mumbai | Fintech and BFSI products | Projects, extended team | Partly | On request | Deep B2B operations tooling | | YUJ Designs | Pune, Sunnyvale | Enterprise transformation and design systems | Projects, embedded teams | Yes | On request | Seed and Series A budgets | | Yellow Slice | Mumbai, Pune, Bengaluru | Fintech and consumer-scale products | MVP, sprint, partnership, audit, hire a designer | Not stated | On request | Small B2B tools with few, expert users | | Lollypop | Bengaluru, plus US, UAE, Vietnam | End-to-end design and build | Research, design, build | Yes | On request (free UX audit) | Teams that want a small boutique team | ## How we chose and checked Every studio had to show shipped software for named clients. We weighted five things a CPO actually checks, and confirmed each fact on the studio's own site or a public review profile on Oct 22, 2026. | What we checked | Weight | |---|---| | Shipped B2B or SaaS work with named clients | 30% | | Seniority of the people doing the work | 25% | | Verifiable outcomes: reviews, metrics, funding | 20% | | Clear engagement model and pricing | 15% | | Fit for Series A/B budgets and timelines | 10% | We left out studios whose public work is mostly consumer apps, branding or websites. ## The studios ### turingLabs India and Dubai · Sprint, Embedded and Fractional Design Head engagements [turingLabs](https://www.turinglabs.in/) embeds senior designers into product teams at Series A and B companies, usually where the product is complex: financial planning, procurement, fraud and risk, and agentic workflows. We work inside product decisions, covering strategy, systems, copy and UI. - **Proof:** [Drivetrain](https://www.turinglabs.in/work/drivetrain) won G2 Best Usability (Winter 2025) after a full revamp, competing with Pigment and Anaplan. We were [Effectiv](https://www.turinglabs.in/work/effectiv)'s sole design team for three years before its acquisition by Socure. [Hubble Money](https://www.turinglabs.in/work/hubble-money)'s prototype preceded a $3M Sequoia seed round. - **Starting price:** USD 5000 - **Less suited to:** consumer apps, brand identity or website-only projects, and teams that need the whole product developed by their design partner. - **Disclosure:** this is our studio. ### Octet Design Studio Offices in India, the US and Dubai · SaaS and B2B focus Octet works almost entirely on SaaS, enterprise and B2B products, with sector work in fintech, healthtech, logistics and martech. It offers project work or dedicated designers who join the client's team. - **Clients:** Trackier, Nirvana, CSL - **Less suited to:** brand-led or campaign work. ### F1Studioz India · founded 2012 · enterprise and AI products F1Studioz designs enterprise software, SaaS and AI-first products, and can carry designs into front-end code in React, Angular or Vue. That makes it one of the few studios here that hands engineers working components. - **Clients:** Siemens Energy, Deutsche Telekom, NASDAQ, Darwinbox - **Less suited to:** seed-stage MVPs on a tight budget. ### Onething Design Gurugram, Bengaluru and San Francisco · brand, UX and CX Onething combines branding, product UX and customer experience under one roof, with a strong record in regulated industries and large consumer brands. Its San Francisco office helps US teams that want a local contact. - **Clients:** Royal Enfield, HDFC Securities, Airtel. Clutch rating 4.9. - **Less suited to:** teams that want one senior designer embedded day to day. ### Think Design Bengaluru, Delhi NCR, Mumbai, Hyderabad and Singapore · since 2004 · 100+ people Think Design, part of the Havas network, combines design research, service design, data visualisation and UI/UX. It works in projects, dedicated pods or joint delivery with the client's team, and offers product development. - **Clients:** Airtel, SBI, GE, Medtronic, Worldpay - **Less suited to:** small teams that want one designer embedded day to day. ### NetBramha Studios India · 18+ years · research-led NetBramha starts with user research and product strategy before design, and says it has worked with 250+ clients in 25+ countries. It won a Red Dot award in 2024. - **Clients:** Cisco, Razorpay, NPCI (BHIM), UiPath - **Less suited to:** quick fixes to a single flow. ### Ungrammary Mumbai · founded 2017 · fintech and BFSI Ungrammary was founded by two IIT alumni and has deep experience in banking and fintech products, alongside SaaS and health work. - **Clients:** AU Small Finance Bank, Adani Capital, Kotak, MoEngage, ImageKit - **Less suited to:** deep B2B operations tooling outside finance. ### YUJ Designs Pune and Sunnyvale · 16+ years · enterprise UX YUJ works on complex enterprise products and design language systems, and offers embedded design teams as well as projects. It is one of India's largest independent design studios. - **Clients:** Honeywell, Otis, Hitachi, Wayfair - **Less suited to:** seed and Series A budgets. ### Yellow Slice Mumbai, Pune and Bengaluru · 85+ designers Yellow Slice designs fintech, banking and consumer-scale products and offers several engagement shapes: MVPs, sprints, long-term partnerships, audits and dedicated designers. - **Clients:** Paytm, MakeMyTrip, Axis Bank, NPCI - **Less suited to:** small B2B tools with few, expert users. ### Lollypop Design Studio Bengaluru, plus offices in the US, UAE and Vietnam · 180+ specialists Lollypop, part of Terralogic, covers research, design and build, including front-end and app development. It offers a free UX audit to start. - **Clients:** Upstox, SBI Caps - **Less suited to:** teams that want a small, senior boutique team. ## What product design costs at Series A and B Most studios on this list quote after a call, so here is what we see in our own work. None of the other studios on this list publishes prices. | What you buy | Starting price | |---|---| | A focused sprint on one core workflow (4 to 6 weeks) | USD 5k | | An embedded senior designer (3 to 12 months) | USD 4k a month | | Fractional design leadership | USD 10k a month | ## FAQs ### Should a Series A SaaS company hire a studio or its first designer? Hire a studio when you need senior judgment now and a hire would take three to six months. Hire in-house once product direction is stable. Many teams do both, with a studio carrying the work while they hire. ### Are Indian design studios a good fit for US SaaS companies? Yes, especially for teams with Indian leadership or engineering in India. Ask about overlap hours, US client references and who will join your standups. ### How long does a B2B product redesign take? One core workflow usually takes four to six weeks. A full product revamp with a design system takes three to six months. ### Do these studios build the product too? Some do. F1Studioz, YUJ, Onething, Lollypop and Think Design offer front-end or full development. [turingLabs](https://www.turinglabs.in/), NetBramha and Octet focus on design and work with your engineers. ## Working on a complex B2B product? Tell us about the workflow that matters most. You will get a straight answer on whether we are the right studio, or which one on this list is. [Book a call](https://www.turinglabs.in/contact). ## Sources Studio facts come from each studio's own website and public Clutch profiles, read on Oct 22, 2026: octet.design, f1studioz.com, onething.design, think.design, netbramha.com, ungrammary.com, yujdesigns.com, yellowslice.in and lollypop.design. Our own facts come from [turinglabs.in](https://www.turinglabs.in/). --- Cite as: "10 Product Design Agencies in India for B2B SaaS (2026)", Ankit Kejriwal, 2026-10-27. https://www.turinglabs.in/blog/guides/product-design-agencies-india